Scattered boycott efforts with no coordinated campaign efforts may not have the numbers needed to create a successful outcome. On the one hand, it may make me feel good to displace Israeli apartheid cheese into the diaper aisle, confounding the store workers when they have to restock the item. But on the other hand, joining in national and even international efforts for a boycott has big advantages. One such international boycott effort is of Israeli “AHAVA” cosmetics made from stolen minerals in the Dead Sea. AHAVA products are on sale at huge chains such as Bed, Bath & Beyond, ULTA Beauty Shops and Macy’s Dept. Stores as well as stores in Europe. Boycott efforts have been in progress for years now. The SODASTREAM boycott is another example, with highly publicized efforts in the press. The BDS Movement states:
Trying to boycott the products of every single company that participates in Israeli apartheid is a daunting task that has a slim change of having a concrete impact.
It makes more sense to focus on optimal targets that are being targeted as part of national or international campaigns. Consumer boycotts are most effective when part of a broader campaign against a particular product or aiming to pressure a retailer to stop selling a particular Israeli product.
To join in campaigns that are focused, navigate through these websites: